Microsoft launches $80Million Office 2010 Ad Campaign With todays Office 2010 Release
Today marks the official release date to retail stores for Office 2010 and with that Microsoft is launching a $80 Million Dollar Ad Campaign they are calling the Make it Great Campaign. The ad's will focus on selected people from the 9 million who Beta Tested Office 2010. Seventy percent of the ad's will be via online channels, with the rest spent on print ads and billboards.
With the ad's, Today, Microsoft is circulating a list of Reasons to Try Office 2010.
1. Outlook Social Connector, providing a “people-centric view of e-mail”
2. Linked Notes in the OneNote note-taking program (enabling users to “dock” OneNote to the side of the screen, take notes and map those notes in the presentation.
3. Sparklines in Excel which are charts that fit into a single cell to show a trend at a glance
4. Photo editing in Word
5. Video and broadcast capabilities in PowerPoint
6. Office Web Apps, which are the Webified versions of Word, Excel, PowerPoint and OneNote. Microsoft is beginning to roll out a new version of Hotmail today (Windows Live Wave 4 Hotmail) that allows users to share these Office Web Apps documents via Hotmail
7. A Ribbon you can personalize by adding often-used commands (or by collapsing it to take up less space)
With the release, Microsoft is focusing on getting users to upgrade from previous versions of Office including Office XP, Office 2003 and Office 2007
Check out the Make it Great site
Microsoft Office 2010: Make It Great with Office 2010
Office 2010 Pricing
Microsoft Office Online
this time surprisingly,no office 2010 ultimate version like earlier..only upto professional plus..